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MLA Places William Ettenger as Head of Legal, North America at Deep Instinct

Hanover, MD (November 9, 2021) — Major, Lindsey & Africa (MLA), the world’s leading legal search firm, today announced the placement of William Ettenger as head of legal, North America for Deep Instinct in New York. The search was conducted by Anne Jennings and Heather DiConsiglio, both managing directors in New York.

In his new role as head of legal, North America, William will oversee contract negotiations, partnerships, strategic alliance deals and other commercial agreements while also providing counsel on other legal issues to the business units.

Founded in 2015, Deep Instinct prevents ransomware and other malware using the world’s first and only purpose-built, deep learning cybersecurity framework. With a multi-layered prevention approach, Deep Instinct guarantees malicious files are stopped at the endpoint before they can execute. Deep Instinct provides protection across multiple platforms, from workstations and servers to mobile devices such as phones and tablets. The company is headquartered in Tel Aviv, Israel, with North American operations based in New York City.

“Will was the ideal fit for the Deep Instinct’s role as he is a skilled corporate business attorney and negotiator, able to accelerate Deep Instinct’s growth in North America,” said Annie Jennings. “Not only is Will ethical, agile and strategic, but he also possesses a forward-looking, innovative and collaborative executive presence that seamlessly fits with Deep Instinct’s culture.”

Will most recently served as general counsel at adMarketplace, a people-first search advertising company, where he led legal and corporate development matters and managed the privacy function. Before that, he spent nearly five years with Zeta Global Corporation, most recently as their associate general counsel. He also held corporate and compliance counsel roles at Matomy Media Group and EducationDynamics. Will received his J.D. from Villanova University and his B.A. from the University of Wisconsin-Madison.

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